rescue ideation

True story:

I'm home visiting family in Ottawa this week.

Which may sound relaxing in theory…

But in reality, I’m bouncing around trying to see everyone…

While also juggling multiple client deadlines, my next workshop, daily emails, a community, and planning for an upcoming vacation in Spain.

In other words:

I’m stretched a tad thin.

And struggling to come up with what I want to write about this week.

Luckily, I did a few coaching calls last week.

So instead of banging my head against the keyboard…

I uploaded the transcripts to Claude and asked it to come up with some ideas for me.

The result?

I got 11 email ideas back.

At least 7 of which were meaty enough to run with.

(fun fact: my email yesterday about having to refund two customers was one of ‘em ;)

Point is:

Becoming AI literate is no longer optional.

And if you’re still not engaging with it…

Then the competition is going to leave you behind.

Because AI isn't here to replace your creativity…

It's here to amplify what you've already created.

Those coaching calls I did were packed with real problems and insights.

And you’ve probably got a goldmine of content lying around too:

- Client calls discussing their biggest obstacles
- DMs from customers explaining what finally clicked for them
- Support tickets revealing common confusion points
- Conversations with peers about industry trends
- Etc etc

All of it is raw material for emails, posts, and content.

You just need something to help you surface it and then connect the dots to your offers.

This is how you can retain your authentic human imprint even when using AI to write for you.

So next time you're stuck staring at a blank page…

Don't start from zero.

Work with what you’ve already got :)

Jim Hamilton