Happy Monday!
I spent the weekend in beautiful Prince Edward County, about 3 hours from Toronto…
Which is packed with breweries, wineries and cideries.
Not to mention some lovely fall foliage at this time of year.
My wife and I went up with some of her friends and rented an Airbnb.
And at one of the breweries we went to, they had a shuffleboard table next to a massive fireplace.
Very cozy.
Now, I've played shuffleboard maybe once or twice in my life…
But one of the other guys was super twitchy to play…
So we started playing.
For those who’ve never had to pleasure:
You slide these weighted pucks down a long wooden table, and you score by getting them to stop as close to the far end as you can.
Sounds easy enough, right?
If you’re a housecat or a bunny rabbit, maybe!
The game requires a maddening amount of finesse.
You need a stupidly light touch.
Otherwise, push the puck even an OUNCE too hard and it goes hurdling off the edge like a rocketship.
And you get zero points.
After a couple rounds of watching my shots all land with a thud as they flew off the table…
I was super frustrated.
I said, "This is a stupid f*n game and I’m DONE playing it!”
And then promptly stormed off lol
Now, while I hope the mental image of me quitting this silly game in frustration will make you chuckle…
The sad truth is:
This is the exact same experience most people have when trying to build their email list on social media.
They post… tweak the hook… try to ape whatever format is trending these days…
Yet their content ends up sailing off the edge into the void anyway…
Without getting any traction or subscribers.
Eventually they reach the same conclusion I did at that brewery:
“This is a stupid game, and I don't wanna play it anymore.”
(I've hit that wall more times than I can count… including recently. I started posting content on IG and my account got banned like 5 times in a row… sOoOoO sTuPiD 🙃)
Let me frame it this way:
When a game punishes you for trying harder, it's time to find a different game.
For me, that game is paid ads.
A Meta ad sends people to my $3 book…
And the optional add-ons pay for my ad spend.
So I’m able to grow my list 24/7 and get paid to do it…
All without posting anything or dancing for algorithm.
This is what’s called a “self-liquidating funnel.”
Because the ads pay for themselves.
And if something's off, the numbers tell you precisely what to fix.
Zero finesse required.
One of my students, a relationship coach, added 600+ new people to their list in a few months after launching a funnel like this.
Anyhow:
Inside List Building For Introverts 2.0, I show two different ways to build a self-liquidating funnel.
Step by step, starting at $10-$50/day in ad spend…
Plus my kill/fix/scale rules, which read the scoreboard for you (so you're never left wondering why the puck flew off the table).
It's just $97 and comes with a 30-day money-back guarantee.
Plus if you grab it before midnight tomorrow, you’ll also get 3 free AI Skills to help you hit the ground running even faster.
That means you’ve got less than 36 hours left.
So if you'd like to add 10-20+ new subscribers a day…
Without getting stuck playing a stupid game that makes you want to rage quit…
Then tap below:
https://emailstoryselling.ai/tools/list-building
Jim Hamilton
Learn how to build a profitable daily newsletter with Email Storyselling. Read by 5,000+ subscribers.