Thursday, July 09, 2026
Confession:
I put most of my money in boring index funds.
Nothing sexy about it.
Just regular investments into the NASDAQ, S&P 500, and a few others…
And then letting compound interest do its thing over time.
But during the pandemic…
I got caught up in the meme stock craze like everyone else.
Namely, Gamestop and AMC.
I bought both thinking I was gonna hit it big…
Yet as you can probably guess…
I ended up losing money on both of them lol 🙃
Meanwhile, my boring index funds kept quietly growing in the background…
Piling up gains while I was off play-acting a day trader.
Why do I bring this up?
Because most entrepreneurs take the exact same "meme stock" approach to their email marketing.
They're hunting for the ONE magic template…
Or the ONE automated sequence…
That's gonna print sales on autopilot while they’re off sipping margaritas by the pool.
But when it doesn't hit like Gamestop was supposed to…
They get frustrated and give up.
Or go hunting for the next magic template.
Meanwhile:
The real money is the “index fund” approach.
Consistent daily investments into the relationship with your audience through storytelling that compound over time.
Because just like with investing:
The magic isn't in timing the market…
It's in time IN the market.
The person who sends 365 decent emails and never misses a day will outsell the person who sends 12 perfect ones and goes radio silent the rest of the year.
Every single time.
Now, most people agree with this in theory.
But they don't have a system for actually doing it consistently…
So when the rubber meets the road, everything falls apart.
They get stuck on what to write about each day...
When to promote vs. when to just tell a story...
And how to structure their week so emailing doesn't eat 3 hours they don't have
So they default back to "I'll send something when I have time"…
Which is the email equivalent of investing the leftovers in your checking account at the end of each month and expecting to become a millionaire.
Instead of deliberately setting aside an amount to put in.
Now, if you’re sheepishly nodding your head as you read this…
Because you’ve been making this exact mistake with your email list…
Then I recommend grabbing your Email Storyselling Action Plan at the link below.
This is a fully customized 90-day plan built around YOUR business.
- Your offers
- Your audience
- Your schedule
- Your capacity
You have a quick chat with my conversational intake bot…
And within 3 business days, you get back a complete written plan with a private video walkthrough covering:
***
🗺️ Your Email Storyselling migration roadmap
Exactly how to move from whatever you're doing now (weekly newsletter, monthly launches, complex automations, etc) to a daily storyselling system without blowing up your list in the process.
📅 Your offer calendar
Which offers to promote in your emails, when to promote them, and how long to promote them for so you can maximize revenue without burning out your list.
💡 Your ideation system
How to extract email ideas from your content, courses, workshops, coaching calls, and personal life in a systematized way so you're never stuck wondering what to write about.
✍️ Your daily workflow
The exact writing routine that fits your busy schedule and makes writing feel less like a chore, plus how to use AI to cut your writing time down to a fraction of what it is now.
🧹 Your list management system
How to segment your list and keep it clean so you're sending to people who actually want to hear from you without torching your deliverability.
📈 Your list building plan
The specific list-building funnel you can use to grow your list on autopilot with paid ads, based on your current audience size, offer suite, traffic sources, and experience.
***
The whole thing mapped out and ready to run.
Best part is, you can grab one for just $150.
That’s 50% off the regular price.
But this specially discounted offer expires Friday at midnight.
Which means you’ve got less than 48 hours left to sign up.
So if you’re ready to embrace the boring and profitable way to make money from your email list…
Without having to be a copywriting wizard or marketing genius…
Then I suggest you grab yours here:
→ Get your custom Email Storyselling Action Plan here
Jim Hamilton
P.S:
Once you get the hang of this…
It should only take you 15 to 30 minutes a day to write an email to your list.
Which still leaves plenty of time for sipping margaritas by the pool ;)
Learn how to build a profitable daily newsletter with Email Storyselling. Read by 5,000+ subscribers.